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B

bottom-up processing

Trying to build up an understanding of a text (written or spoken) by starting with the smallest units – letters or sounds –  and building these up to understand the words and grammatical structures in the sentences. The reader then tries to understand how the sentences relate to one another and so on. This process includes decoding and word attack skills.



Branded clothes

Clothing that features a specific brand name or logo, often associated with higher quality or status.



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